Tuesday's EFL Season Launch saw players, managers, staff and supporters from across the EFL amalgamate at Notts County's Meadow Lane stadium to celebrate the start of the 2018/19 campaign.
Pre-season tours have been concluded, little time is left for new signings to arrive and now the focus is back on competitive football for managers old and new, as all 72 clubs return to action over the weekend.
One of those new managers is Gary Rowett, but he is much more accustomed to the Sky Bet Championship over recent years than his employers Stoke City, who have returned for their first taste of EFL action in just over 10 years.
Rowett joined the Potters from last year's Play-Off semi-finalists Derby County and has been tasked with guiding them back to the top flight at the first time of asking.
At the EFL Season Launch, Rowett spoke to the EFL about the season that lay ahead and the challenges it presents him.
Also at Meadow Lane was Accrington Stanley boss John Coleman, who also faces a new challenge, albeit in familiar surroundings.
Coleman is heading into his fifth season as the man in charge of the Lancashire club, but lining up in Sky Bet League One is something Stanley have never had the chance to do before.
You would, therefore, forgive him for taking it easy in their first season in English football's third tier - but not Coleman, who is approaching the campaign with only one thing in mind.
Speaking to Kelly Somers at the launch, the 55-year-old set his sights on winning each and every game as he dished out the fighting talk to the other 23 League One clubs that lay in wait.
The EFL gets under way on Friday 3rd August when Derby County head to Reading in the Championship. League One and League Two return on Saturday 4th August.