Utilita has been the Official Title Sponsor of The Kids & Girls Cup competitions since 2019 and in 2023 the partnership was extended for a further four years. The Utilita Kids Cup and The Utilita Girls Cup sees over 22,000 schoolchildren nationwide take part in the competitions each year, with the aim of representing their local EFL Club, as they battle for the opportunity to play at Wembley Stadium.

Utilita is Britain's leading Smart Pay as You Go Energy provider, specialising in innovative technology that puts its customers in better control of their energy usage and spend than ever before. Utilita customers use around 11% less energy than the average bill paying household - the only energy company created to help households use and waste less energy.

Founded in 2003 by energy industry expert and conservationist Bill Bullen, Utilita now have over 830,000* customers across the UK (*as of August 2021) who enjoy the benefits of instant top-ups and access to real-time energy usage data via their award-winning smartphone app. 'My Utilita' is a free app, which is currently being used by 450,000 of its customers. Utilita's Energy High5 positive behaviour change campaign has so far reached 3.8m households - educating them on how they can waste less energy and save up to £163 by making five simple and free-of-charge adjustments to the way they use energy at home.

From grassroots to the professional game, Utilita are an established brand within football, partnering with multiple clubs at all levels across the UK.

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